India’s TVS Motor Driving Into Costa Rica and Central America

A section of two-wheeler manufacturing facility of TVS Motor Company in Hosur.
One of India’s leading two and three-wheeler manufacturer, TVS Motor Company Limited, announced last week its alliance with MASESA (Mayor Servicios Socieda Anonima), a Guatemala based company that is a leader in the commercialization of motorcycles and Tuc Tucs in the Central American region.
The company says the alliance is in line with its plan to expand and strengthen its presence in Central America and the rest of Latin America, South East Asia and Middle East.
In this alliance, MASESA will develop exclusive TVS Motor Company concessionaires in Guatemala, El Salvador, Honduras, Nicaragua and Costa Rica, through some 500 outlets throughout the region for sales, a wide catalog of parts and service centers duly equipped, guaranteeing

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